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Lunar Base Board Game Review

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Tharos Board Game Review

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Bugs: Recent Topics Paging, Uploading Images & Preview (11 Dec 2020)

Recent Topics paging, uploading images and preview bugs require a patch which has not yet been released.

Clickbait Doesn't Work

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09 Nov 2021 00:00 #327809 by oliverkinne
You've probably seen them before. Links on a web page...

Maybe you're reading this now, because you saw the title of the article and wondered what it meant. Maybe you clicked on the link, because you disagree with my statement about the effectiveness of clickbait and have come here to put me right. Maybe you've come here because you do agree with me and want to back me up. Whatever the reasons, in this article, I want to talk about the effectiveness of using clickbait titles to get views.

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09 Nov 2021 08:53 #327810 by hotseatgames
Replied by hotseatgames on topic Clickbait Doesn't Work
Proposing an alternate title....
10 Reasons Clickbait doesn't work... Reason 6 will SHOCK you!
The following user(s) said Thank You: Gary Sax, cdennett, Gregarius

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09 Nov 2021 09:00 #327811 by jason10mm
Replied by jason10mm on topic Clickbait Doesn't Work
5 comments about your article, number five will BLOW YOUR MIND!

I agree completely. A headline as a catchy way of informing the reader of the articles content is one thing, but being deliberately misleading, inflammatory, or confrontational is another beast entirely.

Yet here we are. In the era of instant news and the rush to break the story, even if it is just a single line "Explosion reported, thousands COULD be dead!?" this kind of thing is inevitable. No one buys the whole paper anymore, they just pick what catches their eye and a flashy headline is just that.

I suppose the fault starts with the editor, since they choose or approve the headline. Gone are the days of copysetters trying to fit in words on a fixed sheet of newsprint (although you guys seem to have a pretty consistent font size on the top row so maybe their are some limits on what a headline can be). Anyhoo, the editor should set the tone for the publication, haven't seen evidence that they exist in years, replaced by autocorrect I suppose.

Youtube is even worse, since now you have an video to pair with the headline, and are heavily incentivized to hit specific time hacks and engagement levels before you get relegated to the deep dark depths of "last weeks news".

This is why a close community has value. Even if I disagree with folks on some issues, there is a level of consistency here that lets me weigh reviews and play experiences against my own preferences to a pretty high degree of accuracy.

It's when a reviewer is clearly just spouting ad copy back at us that the integrity and trust are lost, and are hard to regain.

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09 Nov 2021 09:17 - 09 Nov 2021 09:18 #327813 by charlest
Replied by charlest on topic Clickbait Doesn't Work
Don't shoot the writers - at the major outlets, from my experience the editor is the one crafting the headline 90% of the time.
Last edit: 09 Nov 2021 09:18 by charlest.
The following user(s) said Thank You: Gary Sax, Msample, Vysetron

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09 Nov 2021 10:07 - 09 Nov 2021 10:07 #327815 by Vysetron
Replied by Vysetron on topic Clickbait Doesn't Work
Yeah, I've had some titles get mutilated for clickbait purposes on pieces I've done for other sites. Not a fan. That said, a lot of folks do choose to go that route.
Last edit: 09 Nov 2021 10:07 by Vysetron.

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11 Nov 2021 20:32 #327889 by Frohike
Replied by Frohike on topic Clickbait Doesn't Work
Because it works...
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